International Organic Trade Fair in Southeast Asia

The International Organic Trade Fair opens its doors to Southeast Asia.

It will be held in Bangkok, from 11 to 14 July 2019, the most important international event for insiders in organic production.

BIOFACH SOUTH EAST ASIA inaugurates the first edition of the famous international trade fair in Southeast Asia after opening the event in countries such as China, Brazil, the United States, India and Japan.

Therefore, beyond the European borders, with the guarantee of a high-quality event, it will be possible to intercept many potential international buyers / joint venturers of the organic food sector and to propose their products in the area.

Why participate in the International Organic Trade Fair in Southeast Asia?

Today more than ever, Southeast Asia is the area of ​​greatest interest for the processes of corporate internationalization and, more importantly, for Made in Italy products.

Countries such as Vietnam, Thailand, Indonesia and Malaysia are at the top of the list of target countries for exports of agro-food products and, above all, have a great ability to attract foreign investments thanks to effective government policies favouring the expansion of the market.

Above all, the organic sector is of great importance, thanks to the attention of the countries in the area to the health and quality of food products and the great level of innovation that is increasingly required by local companies still standing at old and harmful agricultural policies, especially for the environment and workers.

Preparing for the International Organic Trade Fair in Southeast Asia.

Established, therefore, that Southeast Asia is the chosen area to export products or locate part of their business, so it is time to plan participation by paying attention to several essential factors:

• The image you want to give of your business: it is not just a matter of product quality, but also of choice of the stand, colours and messages, packaging, languages, etc. all determining factors to transmit a certain degree of competence and professionalism in its own sector and not to improvise;
• The reception: a large and welcoming stand is the best way to attract business, discuss trade agreements and expose products to the best possible.
• The preventive knowledge of the market: knowing where you are going is essential, knowing the uses and customs of the place, the commercial, legal and financial practices, but above all, the attitude of your product compared to the reference market

Participating in an international trade fair can be very expensive, so it requires great preparation and analysis. In fact, taking part in such a big event may not always be the first step to be faced in internationalization.

However, the International Organic Trade Fair in Southeast Asia BIOFACH is a point of reference for insiders, an important showcase, and an excellent way of attesting to its presence abroad.